The Butterfly Effect: Unpacking bias at the intersection of design, technology & data

About the seminar 

In a world that's shifting towards increased systemisation, automation and digitisation of products and services, designers are faced with a new set of challenges: How might we identify and reduce personal and organisational biases in our workflows, organisational systems and customer experiences? Whether we are re-imagining insurance claims, self-service passport applications or check-in experiences, what are the considerations for designing and building inclusive and nuanced solutions for a diverse set of users? 

Join us for this interactive session with Fabian, Libby, Hashita and Helen from IBM NZ & AU to learn how to uncover, call out and reduce unconscious bias from our design decisions and technology solutions. Collaborate live with fellow seminar participants as you critically reflect on the scaled impact of your own biases and explore tools and frameworks to designing more equitable products, services and experiences. 

The resilience take away 

Raise awareness of your own biases and learn to recognise and call out organisastional preferences and perspectives that may make access to or use of your products, services and experiences less equitable.

About the speakers

Fabian Faes is a Service Designer within IBM New Zealand. He is passionate user of “Yes Lets” and can often be found working in a squad to embed a culture of design and work on scaling that beyond just a single initiative in the organisation. Currently, Fabian is leading the design efforts in a squad within the oil & gas industry, to understand how they might optimise the control of a gas plant in the aspects of production & energy efficiency. 

Hasitha Bandara is a Service Designer within IBM Australia who spends his days working in multi-displinary teams to co-design experiences that generate shared value. With expertise in industrial design, Hasitha focuses on fostering connectiveness through the artefacts he produces. In the past, Hasitha has volunteered his design research skills to understand how energy poverty and inequity is affecting the wellbeing of Australians who are struggling to meet their basic needs. 

Helen Whitehead jointly leads the Design and Experience Function of IBM across Australia and New Zealand. Her scope includes multi billion dollar global transformation projects and ensuring technology deliverables are anchored in customer and employee strategies, data and insights, with a focus on value delivery. Her passions are around tech for good, inclusion and balancing the current biases within AI.

Libby Lavrova is a Cognitive Consultant within IBM New Zealand. Libby works hard to fuse her passion for designing magical user experiences, with her ability to bring them to life by developing cognitive technologies. Currently, Libby is leading a squad within the telecommunications industry with the mission to help employees find the information they require without raising a ticket in the call centre.   

 

What you'll get

• Access to the seminar
• Access to curated On-Demand learning video for this seminar 
• A dedicated learning artefact to work on alongside the On-Demand learning video in your own time

Sign up to the Seminar Series and save 35% off the ticket price!

Timings (NZT)

3:50pm - Lobby time

4:00pm - Seminar begins

5:30pm - Seminar ends

(AEST)

1:50pm - Lobby time

2:00pm - Seminar begins

3:30pm - Seminar ends

(SGT)

11:50am - Lobby time

12:00pm - Seminar begins

1:30pm - Seminar ends

If you do not receive a confirmation email including a Zoom link after registering please email jodi@cxcollective.co.nz.